LAPEL

Double-breasted · chalk stripe · 82 hours
Bespoke tailoring · No. 11 Savile Row · since 1906
Fitting room 2 · --:-- London
Cut for one.
Made by hand.
(01) — The first appointment
Twenty-six numbers.
One of you.

We write down twenty-six measurements, then the things a tape can’t see: the dropped right shoulder, the long arm, the way you stand when you are tired.
Read the cutter’s notes →(02) — The cloth bookFlip the bunch · 01 / 08














(03) — Eighty hours
0hours
Consult. You, the cutter and the cloth books. We talk about how you live, not only what you wear.
Measure. Twenty-six measurements and notes on posture: the dropped shoulder, the long arm, the way you stand.
Cut. Your paper pattern is drafted by hand and chalked onto the cloth. The cutter makes the first cut.
Baste. The first fitting: a jacket held together with white tacking thread, ready to be taken apart.
Forward. The second fitting, nearly finished. Sleeves set, collar on, a last look at the balance.
Finish. Buttonholes by hand, eight minutes each, then the final pressing. Your name goes on the label.
(05) — Notch, peak or shawl
Points up towards the shoulder, making a man look taller. Standard on our double-breasted and dinner suits.
Choose yours →


Second floor
The workshopCoat makers and trouser makers at long benches under north light.

First floor
Fitting roomsThree rooms with three-way mirrors and a decanter, for the first and second fittings.

Ground floor
The shopCloth books, finished garments and the bell that has rung since 1906.

Basement
The cutting roomWhere your pattern lives, in brown paper, for as long as you do.



(07) — Ladies’ tailoring
Not only
for men.
The same cutting room, the same three fittings, a pattern drafted for a woman’s frame by Amara Okafor.
Meet Amara →






