Thirty-one years at the house. Cuts for three generations of the same families.
(The house)
The house
Founded in 1906 at No. 11 Savile Row. Four floors, twenty-two tailors and a pattern for every client we have ever had.
(Since 1906)
1906
The bell
Arthur Lapel opens a cutting room at No. 11, with one apprentice.
1936
The King
A royal warrant, and a dinner suit for a coronation.
1969
The rooftop
Our cutters watch the Beatles play on the roof of No. 3.
1998
Ladies
Our first ladies’ cutter, and a waiting list within a year.
2014
On the road
Trunk shows begin in New York and Tokyo.
2026
Still here
Four floors, twenty-two tailors, one bell.
Drag →
(The cutters)
Four of twenty-two.
Trained at the house from sixteen. Leads our women’s commissions.
Makes forty coats a year, every buttonhole by hand.
From Naples to Savile Row. Known for the cleanest waistband in London.
